User Research - Stakeholder Research - Usability Testing - Heuristic Analysis - Emerging Trends - Behavior and Market Analysis - Behavioral Segmentation - Persona Creation - Narrative and Pitches
Design Sprints - Design Build and Prototyping - Interaction Design - Design Systems - System Integrations - Component Libraries
Digital Strategy - Design Operations - Training/Mentorship/Coaching - Experience Visioning and Value Prop - Content Strategy and Brand Messaging - Digital-first Branding
We will work with you to create a customer digital roadmap and track your typical customer’s buying journey. Our goal is to understand what your customer values.
We believe digital strategy development starts and ends with the customer. We base the strategy on how a customer wants or needs to do business. Relevant experiences trigger engagement and generate value to customers and their brands.
We create digital solutions for any screen and for every imaginable user. We move quickly, we create collaboratively and measure often. We use digital to create amazing experiences. We think global, we think local. We think multi-channel.
User-centered design permeates our approach — information architecture, design and sound process. This emphasis is especially important in ever more integrated ecosystems, which cater to several different user groups — corporate users and brand owners, dealers and retailers, and end consumers. Here’s a glimpse into how we do it:
Customer research (surveys, interviews, focus groups, card sorts, usability testing) | Developing and testing user scenarios and flows
Story boards | Information architecture | UX sketching | Wireframes | Element collages | Prototypes or mockups
Focus groups | User interviews | Micro-usability testing | Developing and testing scenarios
Content strategy | Graphics and asset creation | Copywriting | Video production