As the captive finance company for Hyundai, Kia and Genesis dealerships nationwide, Hyundai Capital America (HCA), provides indirect vehicle financing and leasing solutions to over 1 million retail customers.
The Dealer Portal is HCA’s secure cloud-based one-stop-shop online resource to serve all of their dealers—825 Hyundai dealerships and 772 Kia dealerships (Genesis was added in the last year). The self-service portal for HCA dealers was designed after an extensive in-market needs analysis and user-role persona-driven methodology. The portal provides incentives, offers, electronic lease funding notices, reserve statements, leads and more. The fully responsive channel-integrated solution created significant efficiencies for the business generated measurable improvements in the effectiveness of dealer operational processes, from reporting to incentives and financial reconciliations.